Spark&Spur

With a warren of regulations and state vs federal laws, cannabis advertising and marketing can be a tricky business.

Founded in 2018, the Toronto-based Spark&Spur is a digital agency that provides strategy, marketing, and media buying services to cannabis businesses across North America.

The company states that it can help businesses grow by way of data-driven digital strategy that focuses on brand awareness, competitive analysis, marketing distribution, product strategy, and growth marketing. Its digital services include SEO, PPA advertising, email marketing and lead generation, and development and innovation consulting. For design, the company can help brands revamp their website and digital assets, improve UX/UI design, enhance brand and identity, and improve their social media marketing.